Where in the world? Assessing new International Markets


Listen to an expert in growing B2B and B2C education technology businesses in international markets. Vinne Schifferstein has in-depth expertise in marketing, publishing and SaaS, and has worked with startups and scale-ups across the globe assisting them with international market entry.

This is one of two sessions that will discuss the opportunity that international markets offer Australian EdTech. Many Australian businesses seek entry into new international markets to maintain growth, and to access markets offering a significantly larger potential.

Understanding that any international expansion or market entry is an important decision that requires investment of time and resources, setting yourself up for success from the outset is paramount.

What you will learn

In this session Vinne Schifferstein will show you how to evaluate international markets and determine what could be the next step for your business:

– how to explore & evaluate international markets
– how to gather international market data
– what resources are available
– how to determine the right fit for your product and business
– how to know when your business is ready

International Markets

Vinne will hosting a second online session relating to international markets:
Developing an International go-to-market strategy
15 July 2019 @ 6pm

More information & register…


This is a live online event.  Vinne will deliver a presentation overview and answer questions in a truly interactive session.  

You will be provided login details via email 48 hours prior to the event.


This event is free for all EduGrowth members. Members can use their membership number at the checkout. Feel welcome to contact [email protected] to confirm your member number.

Non-members – $105.04 (inclusive of GST + eventbrite fees)

Not a member?
Join EduGrowth today to access a range of events, programs and services designed to help you grow your EdTech business. Complete a membership application form via our website.



      Vinne Schifferstein

Vinne is the founder and managing director at Botown Media. She has extensive global go to market and market development experience in the education technology industry. She has worked for large global corporations, Pearson and RELX, as well as with many startups and scale-ups across the globe. She’s led many fast-growth digital businesses for over 15 years and is now helping other EdTech entrepreneurs to grow their businesses.

About EduGrowth

EduGrowth is Australia’s education technology and innovation industry hub. Through connection and collaboration, we accelerate Australia’s EdTech ecosystem globally.